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§ Private Profile · Newport Beach, CA, USA
E-commerce and monetization platforms for creators, influencers, and brands. Build no-code storefronts and sell custom merchandise.
Based in San Jose, California, Amaze Software develops e-commerce and monetization platforms that enable content creators and independent brands to build custom online storefronts without requiring prior coding expertise. The publicly traded technology enterprise operates a subscription software-as-a-service business model that has successfully facilitated the launch of more than 12 million creator storefronts globally. In late 2022, the firm significantly expanded its digital commerce capabilities by acquiring the prominent custom merchandise platform Spring, formerly known as Teespring. Under the leadership of Chief Executive Officer Aaron Day and Chief Financial Officer Keith Johnson, the organization established direct merchandise integrations with major social media networks, including YouTube, Instagram, and TikTok. These integrations allow influencers to process transactions and share revenue directly through their existing social media channels. Amaze Software was originally founded in 2020 by entrepreneur Chris Fagan.
Amaze Software has raised $51.1M across 5 funding rounds.
Amaze Software has raised $51.1M in total across 5 funding rounds.
Amaze Software has raised $51.1M in total across 5 funding rounds.
Amaze Software's investors include Jerry Murdock, Courtside Ventures, Javelin Venture Partners, QB1 Ventures, Naval Ravikant, 10100, 2xN, Kevin Hartz, ACME Capital, Andreessen Horowitz, AngelPad, Atomic.
Amaze Software has raised $51.1M across 5 funding rounds. Most recently, it raised $25.0M Debt / Other Equity in August 2014.
Amaze Software, Inc. (also referred to as Amaze Holdings, Inc., NYSE American: AMZE) is a creator commerce platform that builds tools enabling creators to design, sell, and monetize products like merchandise, digital wearables, and custom shops globally.[3][4][5][6] It serves creators, brands, and entrepreneurial innovators by solving the challenges of turning content and ideas into scalable revenue streams through no-code design tools, AI-driven merchandising, e-commerce integrations, and managed services for supply chain, shipping, and customer support.[3][6][7] With over 137 million creators across 163 countries, 190,000+ using integrations, and connections to 1.7 billion fans, Amaze demonstrates strong growth momentum, highlighted by its 2025 launch of the AI-powered "Amaze Moments" engine for real-time trend capitalization.[5][6]
Founded in 2011 and headquartered in San Francisco with offices in Los Angeles and Newport Beach, Amaze Software emerged from a vision to merge marketing and design software into innovative, integrable tech for creators.[4] The company's early focus evolved from custom web and business software development to empowering "anyone to be a creator" by building shoppable experiences, culminating in platforms like Spring for Creators (free stores) and Studio by Amaze (no-code mobile sites).[3][6] Pivotal moments include expanding to Roblox wearables via Amaze Digital Fits, premium wines, and the October 2025 unveiling of Amaze Moments—an AI engine that propelled it into intelligent, culture-speed commerce infrastructure.[5][6] This trajectory reflects a shift from basic tools to a full ecosystem connecting creators to global fans.[3][4]
(Note: Distinct from Hexaware's Amaze® cloud platform or Amaze Software Technologies Pvt Ltd's custom dev services.[1][2])
Amaze rides the exploding creator economy trend, where creators evolve from content producers to challenger brands amid a shift to personalized, shoppable commerce powered by AI and social data.[3][5][6] Timing is ideal post-2025, as cultural moments accelerate online—Amaze Moments exploits this by enabling real-time adaptation, outpacing legacy e-commerce in speed and relevance.[5] Market forces like Roblox/metaverse growth, global fan economies (1.7B reach), and AI commoditization favor its no-code, integrable stack, influencing the ecosystem by democratizing monetization for non-technical creators and brands.[4][6][7]
Amaze is positioned to dominate AI-augmented creator commerce, with Amaze Moments evolving into predictive infrastructure that scales its 137M+ creator network.[5][6] Upcoming trends like immersive digital goods (e.g., Roblox expansion) and hyper-personalized merch will amplify growth, potentially boosting NYSE: AMZE via deeper brand partnerships and metaverse integrations.[4][5][6] Its influence may expand from tools to ecosystem orchestrator, redefining how passion monetizes at culture's speed—unlocking sustainable revenue for the next wave of creators.