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Key people at Artists House Music.
Artists House Music is a New Orleans, Louisiana-based non-profit educational initiative that provides free resources, video interviews, and articles to help independent musicians, students, and entrepreneurs navigate the commercial music industry. The platform delivers expert insights on practical business topics, including copyright law, music publishing, touring logistics, and artist management. Operating primarily through philanthropic grants and donations, the organization hosts an extensive digital archive containing thousands of educational videos and industry interviews. To ensure continued free public access to its historical resources, the entity recently migrated its entire media library to YouTube, where it functions as a static educational archive. The initiative maintains strategic affiliations with the Herb Alpert Foundation as a major financial backer and Loyola University New Orleans as an academic partner. Artists House Music was officially founded in 2005 by John Snyder.
Artist House is a New York City-based music incubator, accelerator, and creative hub that integrates a state-of-the-art recording studio with independent record label services, publishing, artist management, and brand partnerships.[2][4][5] Founded by GRAMMY-winning songwriter/producer Gregg Wattenberg and music industry veteran Steve Lerner, it serves songwriters, producers, musicians, and content creators by providing a holistic ecosystem that prioritizes artistic control, career development, and collaboration to revive NYC's music scene.[2][4] The company solves key industry pain points like fragmented support for independents, high barriers to professional recording, and limited monetization paths, fostering growth through hands-on infrastructure and expertise amid rising demand for creator-focused music businesses.[2][3][4]
(Note: This is distinct from the defunct 1977 jazz/blues label Artists House founded by John Snyder, which ceased operations in 2006.[1] An unrelated HTML5 games provider also shares a similar name.[6])
Artist House emerged as a rebellion against the music industry's status quo, launched in 2025 by Gregg Wattenberg—a GRAMMY winner with credits alongside major artists—and Steve Lerner, a veteran manager.[2][3][4] The duo, drawing from experiences with top labels and artists, created it to empower independent musicians with DIY tools, integrity-driven support, and a comprehensive hub after identifying gaps in artist development and NYC's fading music infrastructure.[2][3][4] It opened its doors in Hudson Square at 60 Charlton Street, quickly gaining traction as a "first-of-its-kind" hybrid model with press coverage highlighting its launch and artist-first philosophy.[2][4][5]
Artist House rides the wave of independent music's resurgence, fueled by streaming democratization, social media virality (e.g., TikTok), and a $47.2 billion music copyright market hitting all-time highs amid slowing but steady growth.[3][4] Timing aligns with 2025 trends like indie publishers collecting €2.7bn globally (up 5.1% YoY) and financing for catalogs (e.g., Rostrum Pacific's $150M), where creators seek integrated hubs over legacy labels.[4] It influences the ecosystem by restoring the "artist middle class," revitalizing NYC as a creative capital, and providing scalable pathways for independents in a DIY-driven landscape increasingly blending music with content creation and tech tools.[2][3][4]
Artist House is poised to scale as a pivotal player in indie music's creator economy, expanding its studio hub, publishing division, and songwriter fund while leveraging NYC's cultural pull.[2][4] Trends like AI-enhanced production, short-form video monetization, and global indie financing will amplify its model, potentially onboarding high-profile talents like early associates Lindsey Stirling or Princess Nokia.[4] Its influence could evolve from NYC incubator to national movement, empowering more artists to bypass gatekeepers—echoing its launch promise to protect visions and build sustainable careers in a thriving, tech-infused music world.[2][3][4]
Key people at Artists House Music.
