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Founded in 2015 by David Carasso and Jérémy Dahan, Assurup is a Paris-based digital commercial insurance broker providing customized coverage solutions for freelancers, startups, and SMEs. The independent platform serves over 12,000 companies, including notable technology clients like Qonto, Swile, Lydia, and Pigment, while generating an estimated $7.7 million in annual revenue. Business users can instantly secure policies covering more than 1,500 distinct activities, with key products including professional civil liability, commercial property, cyber risk, and executive protection. Backed by prominent investors such as Xavier Niel, Frédéric Mazzella, Kima Ventures, and Bpifrance, the insurtech firm raised €2.2 million in seed funding to accelerate its proprietary technology. Ranked as the top French professional insurance broker in 2023, the company of approximately 19 employees also serves as a key strategic partner for the Station F startup facility.
Assurup has raised $1.0M across 1 funding round.
Assurup has raised $1.0M in total across 1 funding round.
Assurup has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Seed in October 2017.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 1, 2017 | $1M Seed | — | 50 Partners, Daphni, F3A, ISAI, Kima Ventures, Cyril Grislain, Jean David Blanc, Laurent Ritter | Announced |
Assurup has raised $1.0M in total across 1 funding round.
Assurup's investors include 50 Partners, Daphni, F3A, ISAI, Kima Ventures, Cyril Grislain, Jean-David Blanc, Laurent Ritter.
Assurup is a French fintech company founded in 2015 that provides tailored, 100% online professional insurance solutions for freelancers, startups, auto-entrepreneurs, TPEs (very small enterprises), and SMEs.[1][2][4] It offers coverage including professional liability, office protection, cyber-risk, key person insurance, telework, and equipment protection via a quick three-minute subscription process and an online platform for management and certificates, partnering with over 30 insurers.[2][3][4] With $1.2 million in total funding and reported revenue of $7.7 million, Assurup supports startups from inception through fundraising, specializing in tailor-made contracts for new uses and the collaborative economy, serving over 12,000 companies like Lydia, Pigment, and Qonto.[1][2][5]
The company combines a fully digital model with expert support, enabling rapid policy issuance (under 2 minutes) across 1,500+ business activities, earning it the #1 ranking among French professional insurance brokers in 2023 per Argus de l'Assurance.[5]
Assurup was founded in 2015 and is headquartered in Neuilly-sur-Seine (with operations noted in Paris), emerging as a response to the insurance needs of France's growing freelance and startup ecosystem.[1][2] While specific founders are not detailed in available sources, the company quickly pivoted to a hybrid model blending all-digital subscription tools with a dedicated team for personalized advice, targeting underserved segments like auto-entrepreneurs and early-stage ventures.[3][5]
Early traction came from simplifying complex insurance for non-traditional businesses; by 2017, it had formalized its platform for 2-minute subscriptions, and by 2023, it achieved top broker status with 12,000+ clients, including high-profile startups, demonstrating steady evolution amid France's insurtech boom.[1][5]
Assurup rides the insurtech wave in Europe, particularly France's booming freelance and startup economy, where digital natives demand fast, flexible protection amid rising cyber and remote-work risks.[4] Timing aligns with post-2020 shifts: explosive growth in auto-entrepreneurs (France's micro-businesses) and SMEs adopting hybrid work, amplified by regulatory pushes for better SME insurance access.[1][2][5]
Market forces like insurtech consolidation (e.g., Stello's 2024 acquisition) and competition from Orus/Indeez favor Assurup's established network and top ranking, positioning it to influence ecosystem resilience by enabling risk management for tech firms in mobility, fintech, and consulting.[4][5] It lowers barriers for startups, fostering innovation in a sector where 4,485+ insurtechs compete globally.[4]
Assurup's hybrid edge and #1 status poise it for expansion into adjacent EU markets or deeper B2B integrations (e.g., embedded insurance for platforms like Qonto).[5] Trends like AI-driven underwriting, escalating cyber threats, and green mobility will shape its path, potentially boosting growth via acquisitions or partnerships amid insurtech M&A.[4]
As France's startup insurance leader, Assurup will likely amplify its ecosystem role, evolving from broker to full risk platform—cementing its value for the next wave of freelancers and scale-ups querying simple, robust protection.
