Besample

Based in Miami, Florida, Besample operates a data marketplace platform providing academic and market researchers with access to primary behavioral data from diverse, underrepresented global populations. The system facilitates targeted survey distribution and data collection across 42 countries to help mitigate demographic biases in fields such as psychology, economics, and political science. The company serves a customer base of over 1,000 researchers across more than 400 global institutions, including prominent universities like Harvard, Stanford, Yale, Duke, and the London School of Economics. Besample is backed by venture capital, having raised a $1.1 million pre-seed funding round in 2023 led by Gutter Capital with participation from Womankind Ventures. The organization was founded that same year by Elena Brandt, Tamila Feldman, and Michael Payson to enable users to conduct behavioral experiments without relying on narrow, homogenous demographic samples.