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Based in Chennai, India, Cleevo is a direct-to-consumer manufacturer of eco-friendly, powder-based household cleaning products that consumers mix with water at home to reduce plastic waste and shipping logistics. The company formulates non-toxic, plant-based cleaners for kitchens, floors, dishes, and glass, and is currently expanding its distribution into business-to-business channels including restaurants, hotels, and corporate parks. Cleevo distributes its inventory directly through its proprietary website as well as major third-party ecommerce platforms such as Amazon, Flipkart, and Zepto. The enterprise has scaled to serve over 250,000 households across the country, with 45 percent of its customer base originating from Tier II and Tier III cities. Operating with a 15 percent month-on-month growth rate, the business is also developing new product lines in the laundry sector. Cleevo was founded in 2022 by Mayank Jain and Karan Shah.
Cleevo has raised $1.0M across 1 funding round.
Cleevo has raised $1.0M in total across 1 funding round.
Cleevo has raised $1.0M in total across 1 funding round.
Cleevo's investors include AngelList, LGF, Longtail Ventures.
Cleevo has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Seed in May 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| May 1, 2025 | $1M Seed | — | AngelList, LGF, Longtail Ventures | Announced |
Cleevo is a fintech startup founded in 2023 that offers a SaaS platform aimed at streamlining financial decision-making for businesses. Its product focuses on providing tools that enhance financial management and operational efficiency for its clients, primarily targeting business users who need better financial insights and automation. Since its inception, Cleevo has demonstrated growth momentum with over $1 million in seed funding and a growing web traffic of around 29,000 visits in the last 90 days, indicating rising market interest[1].
Cleevo was established in 2023 as a fintech company with a mission to simplify and improve financial decision-making for businesses. The founding team leveraged their expertise in financial technology to create a SaaS platform that addresses common pain points in business finance management. Early traction came from securing seed funding and gaining initial users, which helped validate their product-market fit and set the stage for further growth[1].
Cleevo rides the growing trend of fintech solutions that leverage SaaS models to democratize and automate complex financial tasks for businesses. The timing is favorable due to increasing demand for digital financial tools driven by the need for operational efficiency and data-driven decision-making in the post-pandemic economy. As businesses seek to optimize cash flow and financial planning, platforms like Cleevo’s gain relevance, contributing to the broader ecosystem by enabling more agile and informed financial management[1].
Looking ahead, Cleevo is positioned to expand its product capabilities and customer base as it moves beyond seed stage funding. Trends such as AI-driven financial analytics, integration with other business software, and increased regulatory focus on financial transparency will likely shape its development. Its influence may grow as it helps businesses transition to more automated, data-centric financial operations, potentially becoming a key player in the fintech SaaS space.
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Note: There is another company named CLEVO, established in 1983 in Taiwan, which is a leading ODM/OEM manufacturer of notebook and PC hardware. This is a distinct entity unrelated to the fintech startup Cleevo founded in 2023[2][5].
