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§ Private Profile · 45 Notting Hill Gate London, England United Kingdom
Technology platform for wholesale food distribution, sourcing fresh, traceable products for restaurants, hotels, and catering firms.
Based in London, Collectiv Food is a wholesale technology platform that sources meat, seafood, dairy, and plant-based products directly from global producers to supply professional kitchens. The company bypasses traditional supply chain middlemen to serve restaurants, hotels, dark kitchens, and catering firms, utilizing collective buying power to provide traceable ingredients sourced from producers located in 42 different countries. Operating across the United Kingdom and France with a workforce of 11 to 50 employees, the enterprise utilizes an efficient urban distribution model designed to reduce carbon dioxide emissions by 50 percent. To date, the business has secured $16 million in Series A funding to support its expansion, backed by a syndicate of institutional investors that includes VNV Global, Octopus Ventures, Norrsken VC, and Partech. Collectiv Food was officially launched in 2019 by founder and chief executive officer Jeremy Hibbert-Garibaldi.
Collectiv Food has raised $20.4M across 3 funding rounds.
Collectiv Food has raised $20.4M in total across 3 funding rounds.
Collectiv Food has raised $20.4M across 3 funding rounds. Most recently, it raised $16.0M Series A in July 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jul 1, 2021 | $16M Series A | Matthieu Vermersch | BITKRAFT Ventures, Boost Capital Partners, Foobar.vc, Frontline Ventures, MizMaa Ventures, MMC Ventures, Norrsken VC, Octopus Ventures, Partech Ventures, Qualcomm Ventures, Redline Capital, Topps Tiles, Jonathan Goodwin, JON Moulton, Mandeep Singh, Colle Capital, Mustard Seed | Announced |
| Oct 1, 2019 | $4M Seed | — | BITKRAFT Ventures, Boost Capital Partners, Foobar.vc, Frontline Ventures, MizMaa Ventures, Partech Ventures, Qualcomm Ventures, Redline Capital, Topps Tiles, Jonathan Goodwin, JON Moulton | Announced |
| Sep 1, 2017 | $410K Seed | — | Frontline Ventures, Redline Capital, Topps Tiles, Jonathan Goodwin, JON Moulton | Announced |
Collectiv Food is a London-based technology-enabled food wholesaler founded in 2018, specializing in sustainably sourced and delivered produce for professional kitchens across the UK and France.[1][2][3] It serves restaurant groups, dark kitchens, meal-kit companies, catering firms, hotel chains, and grocery stores by offering products like meat, seafood, dairy, fruits, vegetables, and pantry staples through a direct-from-producer model that leverages collective buying power, innovative logistics, and data-driven tech to cut costs, CO2 emissions, and food waste.[1][2][3][4] The company operates chilled Points of Distribution (PODs) in urban areas—currently four in London holding over 40 tonnes—with plans for 25 more, partnering with delivery firms like Apex, DHL, and what3words for efficient, low-emission supply.[1] In 2023, it raised £12 million to scale its platform disrupting the traditional B2B food chain.[3]
Collectiv Food emerged in 2018 amid challenges in the outdated food wholesale industry, aiming to reconnect producers and buyers while injecting transparency and sustainability.[2][3][6] Founders recognized inefficiencies in urban food distribution—high costs, emissions, and waste—and built a tech platform sourcing from thousands of producers across 42 countries to serve Europe's professional kitchens directly.[1][5] Early traction came from establishing PODs in under-utilized London spaces and partnerships with delivery networks, positioning it as a next-gen supplier for diverse verticals like dark kitchens and hotels.[1] A pivotal brand overhaul by Red Stone in recent years sharpened its identity around transparency and quality, earning a Transform Awards Europe 2021 gold for visual identity.[6]
Collectiv Food rides the urban food tech wave, capitalizing on rising demand for sustainable B2B supply chains amid climate pressures and city density growth.[1][3] Timing aligns with post-pandemic shifts to delivery-focused kitchens (e.g., dark kitchens, meal kits) and EU sustainability mandates, where traditional wholesalers lag in innovation.[2] Market tailwinds include food waste regulations and investor interest in green logistics—evidenced by its £12M raise—positioning it against competitors like Rebel Foods or Cirkula in efficiency and emissions.[2][3] It influences the ecosystem by pioneering POD models and tech integrations, inspiring scalable, low-impact distribution that could redefine wholesale for producers and urban eateries.[1][6]
Collectiv Food's momentum—POD expansion, funding, and partnerships—signals acceleration toward dominating sustainable urban wholesale, potentially hitting dozens more sites across Europe.[1][3] Trends like AI-optimized logistics, stricter carbon rules, and virtual kitchen booms will propel it, evolving from supplier to full-stack platform with deeper producer ties and automation.[5][7] Its influence may grow by setting benchmarks for traceability, pressuring incumbents and attracting acquisitions in a consolidating food tech space—transforming city food access as envisioned from day one.[1][6]
Collectiv Food has raised $20.4M in total across 3 funding rounds.
Collectiv Food's investors include Matthieu Vermersch, BITKRAFT Ventures, Boost Capital Partners, foobar.vc, Frontline Ventures, MizMaa Ventures, MMC Ventures, Norrsken VC, Octopus Ventures, Partech Ventures, Qualcomm Ventures, Redline Capital.