Gamifiera

Gamifiera is a software-as-a-service company operating in an undisclosed location that provides a customer loyalty platform integrating gamification, social networking, and online community features for e-commerce retailers. The enterprise's platform operates on a subscription model, allowing consumer brands to reward shoppers for their content contributions and build emotional connections that extend beyond traditional transaction-based financial rewards. The company primarily targets omnichannel retailers and recently expanded its commercial operations by launching its software services for the major Nordic retailer Jollyroom across the regional markets of Germany and Austria. To support ongoing recruitment efforts and international expansion, the organization raised a $1.3 million seed funding round led by investment firms Quiq Holding and Wellstreet. The company was established in an undisclosed year by former executives from Webhallen and Klarna, including co-founders Wilhelm Sporrong and Erik Estberg.