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§ Private Profile · Denver, CO, USA
Digital marketplace connecting sports brands, agents, and athletes for endorsement deals, appearances, and social media partnerships.
Icon Source operates a digital marketplace connecting sports brands with professional athletes, agents, and influencers for endorsement deals, appearances, and social media partnerships, based in Denver, Colorado. The platform leverages proprietary AI to match athletes and brands based on social audience demographics, facilitating direct communication and empowering athletes, particularly with Name, Image, and Likeness (NIL) opportunities since 2021. Serving over 1,000 athletes and 60+ trusted agents across 40 sport disciplines, Icon Source has raised $1.6 million in total funding to date. The company operates on a commission-based model, taking a percentage of closed deals without upfront fees or monthly retainers. Its clientele spans national and local brands, marketing agencies, and universities seeking to engage with both college and professional athletes. With fewer than 25 employees, Icon Source was founded in 2018 by Chase Garrett.
Icon Source has raised $1.6M across 1 funding round.
Icon Source has raised $1.6M in total across 1 funding round.
Icon Source has raised $1.6M across 1 funding round. Most recently, it raised $1.6M Seed in May 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| May 18, 2021 | $1.6M Seed | — | Hawke Ventures | Announced |
Icon Source has raised $1.6M in total across 1 funding round.
Icon Source's investors include Hawke Ventures.