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Instance, based in Santiago, Chile, provides an end-to-end solution for selling and accelerating sales across digital channels, operating as an eCommerce accelerator primarily in Spanish-speaking Latin America. The company manages over 250 stores on major D2C platforms and marketplaces, serving clients in countries such as Chile, Peru, Colombia, and Mexico. With an employee count ranging from 21 to 50, Instance focuses on optimizing digital commerce for its customers. Key personnel include Co-Founder and CEO Miguel Angel Vergara, Co-Founder Roberto Ibañez Atkinson, and Director of Customer Service Diana Marcela Plazas Hernandez. Instance was founded in 2019 by Miguel Angel Vergara and Roberto Ibañez Atkinson. The firm focuses on eCommerce marketplace and technology, serves stores and sellers on platforms in Chile, Peru, Colombia, and Mexico.
Instance has raised $4.0M across 2 funding rounds.
Instance has raised $4.0M in total across 2 funding rounds.
Instance has raised $4.0M in total across 2 funding rounds.
Instance's investors include Blackhorn Ventures, Feenix Ventures, Kayyak Ventures, MaC Venture Capital, Unless, Alven, Array Ventures, C2 Investment, ENIAC Ventures, Stellar Capital, John Collison.
High-level answer: Instance (Instance IT / Instance IT Solutions) is an India‑based software and IT services company that builds custom web, mobile, desktop and SaaS solutions for business automation and digital transformation, serving SMEs and enterprises across industries; it competes as an outsourcing/product engineering partner rather than a venture investment firm.[1][2]
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Instance has raised $4.0M across 2 funding rounds. Most recently, it raised $3.0M Series A in August 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 1, 2022 | $3M Series A | — | Blackhorn Ventures, Feenix Ventures, Kayyak Ventures, MAC Venture Capital, Unless | Announced |
| Aug 1, 2021 | $1M Seed | — | Alven, Array Ventures, Blackhorn Ventures, C2 Investment, Eniac Ventures, Feenix Ventures, Kayyak Ventures, MAC Venture Capital, Stellar Capital, Unless, John Collison | Announced |