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Isima, based in Miami, Florida, develops clinically proven haircare products for textured and diverse hair, utilizing biotech ingredients and a patent-pending TriModal Method™. Its vegan and Leaping Bunny certified formulas target scalp, cortex, and cuticle for repair and strength, addressing complex needs, particularly within Latin-rooted communities. The company secured $12 million in Series A funding from investors including Stelac Capital Partners, LMDV Capital, northstar.vc, and WME. Isima's product range launched exclusively at Ulta Beauty in June 2025, quickly becoming a leading seller in Ulta Beauty Mexico. Key personnel include CEO Sid Katari and Chief Science Officer Anthony Potin, with founder Shakira Mebarak serving as Chief Community Officer. Isima was founded in 2023 by Shakira Mebarak. Its business model centers on direct-to-consumer and retail sales, with exclusive launch partnership at Ulta Beauty stores and online.
Isima has raised $10.0M across 1 funding round.
Isima has raised $10.0M in total across 1 funding round.
Isima has raised $10.0M across 1 funding round. Most recently, it raised $10.0M Seed in August 2020.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 4, 2020 | $10M Seed | Engineering Capital, Sway Ventures | — | Announced |
Isima has raised $10.0M in total across 1 funding round.
Isima's investors include Engineering Capital, Sway Ventures.
