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§ Private Profile · Leiden, Netherlands
Samotics is a technology company.
Samotics provides an AI-powered smart monitoring solution designed to enhance the availability and efficiency of industrial assets. The company's technology utilizes electrical signature analysis and machine learning to deliver real-time actionable insights into the condition and performance of critical machinery. This approach enables proactive maintenance and operational optimization, addressing issues before they lead to costly downtime or energy waste in complex industrial environments.
The company was founded in 2015 by Simon Jagers, Jasper Hoogeweegen, and Gerben Gooijers in Leiden, Netherlands. Their foundational insight stemmed from the pervasive challenge industrial operators faced in accurately monitoring the health of vital, often inaccessible, equipment. They recognized the need for a non-intrusive, data-driven method to gain deeper visibility into asset performance beyond traditional monitoring techniques.
Industrial businesses with extensive and distributed asset bases utilize Samotics' system to safeguard their production processes. The company’s long-term vision centers on transforming industrial operations by making them inherently more reliable, safe, and sustainable. They aim to empower organizations to achieve zero unplanned downtime and significantly reduce their environmental footprint through intelligent asset management.
Samotics has raised $22.0M across 2 funding rounds.
Samotics has raised $22.0M in total across 2 funding rounds.
Samotics has raised $22.0M across 2 funding rounds. Most recently, it raised $16.0M Series A in December 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 1, 2021 | $16M Series A | 83North | Dell Technologies Capital, MS&AD Ventures, Glenn Solomon, Verizon Ventures, Walden International | Announced |
| Mar 2, 2021 | $6M Venture Round | — | — | Announced |
Samotics has raised $22.0M in total across 2 funding rounds.
Samotics's investors include 83North, Dell Technologies Capital, MS&AD Ventures, Glenn Solomon, Verizon Ventures, Walden International.
Samotics is a Netherlands-based technology company specializing in AI-driven condition monitoring and predictive maintenance for industrial assets, particularly AC motors and rotating equipment. Its flagship product, SAM4, uses Electrical Signature Analysis (ESA) to monitor current and voltage from motor control cabinets, delivering real-time insights to prevent failures, optimize energy use, and reduce CO2 emissions[1][2][5][7]. Serving industries like water utilities, wastewater management, chemicals, steel, and oil & gas—including clients such as Anglian Water, ArcelorMittal, Nobian, Evonik, and TotalEnergies—Samotics tackles unplanned downtime and energy waste, key pain points costing industries billions annually[1][2][3][4]. With deployments across five continents and over 80 customers, the company demonstrates strong growth, having nearly tripled field units and doubled its team post-2019[4].
Founded in 2015 in Leiden, Netherlands, as Semiotic Labs (later rebranded to Samotics), the company emerged to address global industrial challenges like unplanned downtime using AI and machine data[1][2][4][6]. Early hurdles included poor data quality, leading to iterations from basic sensors to voltage probes and finally SAM4, which analyzes the full machinery drive train to eliminate false positives and provide comprehensive insights[2]. A pivotal moment came in 2019 via the PortXL Rotterdam accelerator, which refined its service model and customer integration; soon after, new CEO Jasper Hoogeweegen restructured operations around the customer journey, fueling expansion into Europe, the US, and Asia[4]. Backed by investors like Seed Group and the European Investment Bank, Samotics has evolved into a global player[2][7].
Samotics rides the industrial AI and predictive maintenance wave, fueled by Industry 4.0 trends like digital twins, IoT, and sustainability mandates amid rising energy costs and net-zero goals[2][5][7]. Its timing aligns with post-pandemic supply chain pressures and regulatory pushes for efficiency in heavy industries, where traditional vibration sensors fall short for inaccessible assets[1][4]. Market forces like escalating downtime costs (up to millions per hour in sectors like oil & gas) and AI advancements in time-series analysis favor SAM4's edge over competitors like Falkonry or Industrial Analytics[1]. By enabling greener operations for leaders like TotalEnergies, Samotics influences the ecosystem toward proactive, data-driven maintenance, accelerating adoption in emerging markets like the Middle East[2].
Samotics is poised for accelerated global expansion, leveraging EIB funding for SAM4 enhancements and targeting US/Asian growth amid booming demand for energy-efficient industrial tech[4][7]. Trends like AI self-learning, edge computing, and ESG compliance will amplify its momentum, potentially tripling customers as industries digitize. Its influence may evolve from niche innovator to ecosystem standard-setter, empowering safer, sustainable operations worldwide—transforming the downtime adversary into a relic of the past, much like its founding mission promised[2][3].