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VibeIQ offers an assortment lifecycle platform that integrates merchandising, design, and B2B sales teams. The platform enables efficient creation, optimization, and launch of high-performing product assortments. It streamlines ideation and the development of 2D and 3D assets, enhancing operational speed and clarity across the product pipeline for consumer goods brands.
VibeIQ was founded by Brian Lindauer, an experienced product lifecycle management leader, previously an original CTO for a firm acquired by PTC. Lindauer's insight addressed pervasive inefficiencies and collaborative silos in traditional product development, aiming to foster agile, strategically aligned go-to-market processes.
VibeIQ’s platform serves retail, fashion, and apparel brands, offering comprehensive tools to transform product portfolio management. The company envisions a dynamic ecosystem where teams consistently deliver compelling, market-relevant assortments, ensuring optimal performance and strategic advantage in competitive consumer markets.
Vibe IQ has raised $6.0M across 1 funding round.
Vibe IQ has raised $6.0M in total across 1 funding round.
Vibe IQ has raised $6.0M across 1 funding round. Most recently, it raised $6.0M Series U in June 2024.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jun 1, 2024 | $6M Series U | — | Alumni Ventures, Venture Guides | Announced |
Vibe IQ is a software company founded in 2020 that provides an assortment lifecycle platform enabling retail, footwear, and apparel brands to accelerate go-to-market processes through collaborative apps and a PLM-connected cloud platform.[1][2][4] It serves merchandising, design, and B2B sales teams by solving fragmented workflows in product planning, assortment creation, and sell-in, reducing time to market by up to 4 weeks per season while boosting adoption rates and sell-through.[4][5] With 10-50 employees, $6.3 million in funding, and headquarters near Chicago, IL (Lake Zurich/Kildeer), the company targets forward-thinking consumer brands and shows growth via a 2024 website relaunch and positive G2 reviews praising its collaboration tools for retail planning.[1][2][3][5]
Vibe IQ was founded in 2020 by Jack Schroeder and Brian Lindauer (current CEO), based in Lake Zurich/Kildeer, Illinois.[1][2] The idea emerged to address inefficiencies in retail go-to-market for apparel, footwear, and consumer brands, where teams struggled with siloed tools for product lifecycle management (PLM), merchandising, and sales collaboration.[2][4] Early traction included raising $6.3 million in a single funding round, building a tech stack with MySQL, PHP, and WordPress, and launching as a pre-commerce cloud platform.[1][2] A pivotal moment came in March 2024 with a new website and brand refresh by Huddle Creative, repositioning Vibe IQ to claim leadership in digital go-to-market (DGTM) with modern UX/UI and SEO-optimized design.[3]
Vibe IQ rides the digital transformation wave in retail supply chains, where brands face pressure to shorten product cycles amid fast fashion, sustainability demands, and omnichannel sales.[2][4] Timing aligns with post-2020 supply chain disruptions and AI-driven planning tools, positioning its PLM-integrated platform as essential for consumer brands—from startups to icons—competing on speed.[1][4] Market forces like rising ecommerce (needing pre-commerce efficiency) and collaborative SaaS growth favor it, as fragmented legacy systems hinder agility.[5] It influences the ecosystem by modernizing DGTM, fostering industry-wide adoption of unified platforms that cut waste and boost performance.[3][4]
Vibe IQ is poised to expand as retail digitizes, potentially scaling beyond apparel into broader consumer goods with platform extensions and deeper AI integrations for predictive assortments. Trends like real-time collaboration and sustainability tracking will shape its path, amplifying influence via partnerships with PLM giants. As go-to-market speed defines winners, Vibe IQ's collaborative edge could drive acquisitions or IPO traction, solidifying its role in high-performing product launches.[2][4] This builds on its core strength: uniting teams to bring the right products to market faster.[4]
Vibe IQ has raised $6.0M in total across 1 funding round.
Vibe IQ's investors include Alumni Ventures, Venture Guides.
