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§ Private Profile · Berlin, Germany
Zeeg is a technology company.
Zeeg offers a SaaS platform integrating smart scheduling with comprehensive customer relationship management. It streamlines appointment management, lead tracking, and client workflows through automated booking, directly linking to team calendars and existing CRM systems. This enables organizations to efficiently coordinate diverse professional interactions and collective events.
Florian Horbach and Mohammad Moghaddas co-founded Zeeg, driven by their belief that effective software should operate seamlessly, becoming almost unnoticeable. Their insight stemmed from observing prevalent inefficiencies in scheduling and client management, leading them to build a solution simplifying complex coordination.
The platform caters to businesses optimizing scheduling and client engagement processes. Zeeg’s mission is to be the premier automated scheduling and CRM solution, freeing organizations to focus on core objectives by reducing administrative burdens. It continually refines its offering for an intuitive user experience.
Zeeg has raised $1.0M across 1 funding round.
Zeeg has raised $1.0M in total across 1 funding round.
Zeeg has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Seed in October 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 1, 2025 | $1M Seed | BackBone Ventures, Bjoern Sykora | Moonstone Venture Capital | Announced |
Zeeg has raised $1.0M in total across 1 funding round.
Zeeg's investors include BackBone Ventures, Bjoern Sykora, Moonstone Venture Capital.
Zeeg is a Berlin-based SaaS startup founded in 2023 that builds an AI-powered booking CRM platform, combining intelligent appointment scheduling with automated CRM functionality to turn bookings into complete customer records without manual data entry.[1][2][3][4] It serves service-based businesses like healthcare providers, salons, professional services, and sales teams—such as Enpal, which coordinates hundreds of daily heat pump installations—solving inefficiencies in traditional scheduling systems, including conflicts, no-shows, tool silos, and data privacy issues by running entirely on European (German) infrastructure.[1][2][3][4][5] The platform automates lead qualification, prospect routing, round-robin distribution, workflows, and analytics, enabling 24/7 smart scheduling and seamless sales processes; with 8 employees and over 10,000 users, Zeeg secured €1.1M in pre-seed funding in October 2025 from High-Tech Gründerfonds (HTGF) and Backbone Ventures, signaling strong early growth momentum.[1][2][3][7]
Zeeg was founded in 2023 by Mohammad Moghaddas and Florian Horbach in Berlin, Germany, after the duo bootstrapped the company and identified a key pain point: businesses losing opportunities due to fragmented tools separating scheduling from CRM, leading to poor customer acquisition, retention, and added complexity.[1][3][4][7] Moghaddas, emphasizing European data sovereignty and AI value, and Horbach, highlighting the need for seamless processes over silos, created Zeeg as a unified platform hosted on German servers.[3] Early traction came from major customers like Enpal, whose complex pre-sales workflows validated the product's customizability and partnership approach, paving the way for the €1.1M pre-seed round in October 2025 led by HTGF and Backbone Ventures.[1][3][8]
Zeeg stands out in the crowded scheduling market (e.g., as a Calendly challenger) through these key strengths:
Zeeg rides the wave of AI-augmented sales automation and data sovereignty trends in Europe, where tightening regulations like GDPR and rising U.S. cloud scrutiny demand localized infrastructure amid booming demand for no-show-reducing scheduling tools.[1][3][6] Timing is ideal post-2023 AI hype and 2025 funding surge, as service industries digitize amid labor shortages, with Zeeg's unified platform addressing the $10B+ scheduling/CRM market fragmented by tools like Calendly (lacking native CRM/AI) and U.S.-hosted rivals.[2][6] It influences the ecosystem by pioneering "Booking CRM" as a category, empowering DACH/EU startups and enterprises (e.g., via HTGF's Deep Tech focus) to scale sales without data risks, fostering a sovereign AI alternative that could accelerate adoption in HealthTech, SaaS, and Climate Tech.[1][3][8]
Zeeg is poised to disrupt European scheduling with its sovereign AI edge, likely expanding to full sales automation suites amid rising EU tech autonomy pushes. Trends like agentic AI, multi-team coordination, and regulatory tailwinds will fuel growth, potentially hitting Series A by 2027 with Enpal-like wins scaling to 100k+ users. As investor praise underscores, Zeeg's bootstrap grit and unified vision position it to redefine how appointments become customers—turning Berlin's efficiency ethos into a pan-European standard.[3][7]