Abdellah Lamrani Alaoui

Abdellah Lamrani Alaoui is the Co-founder and CTO of Presti, a generative AI company focused on e-commerce product visuals, based in Paris, France. Previously, he served as the Head of Data at Scibids, an advertising technology scale-up that was acquired by DoubleVerify for $125 million in August 2023. During his tenure at Scibids, he directed the artificial intelligence team in developing machine learning algorithms and real-time bidding solutions. Before entering the AdTech sector, he worked as an Algorithm Trader Researcher at BNP Paribas. He holds degrees from Ecole Centrale Paris and the MVA master's program at ENS Paris Saclay, graduating from both institutions in 2017. His technical background centers on applying advanced machine learning and data science methodologies to optimize digital advertising and e-commerce platforms.