Adam Hansmann

Adam Hansmann is the Co-Founder and Chief Operating Officer of The Athletic, based in San Francisco, California. He launched the subscription-based sports journalism platform in 2016 and led the early-stage startup through Y Combinator. Under his operational leadership, the digital media property raised approximately $140 million in venture funding and grew its user base to over 1.2 million paid subscribers. In January 2022, The New York Times acquired The Athletic for $550 million in cash, after which Hansmann remained to oversee its integration into the broader media portfolio. Before his entrepreneurial career, he worked as a Business Analyst at McKinsey & Company and held product and marketing roles at the fitness tracking application Strava. His professional background centers on scaling consumer technology platforms and developing direct-to-consumer subscription models within the digital publishing sector.