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Amanda Groves is a General Partner at PLUS Capital based in Venice, California. She earned a Bachelor of Science degree from the UC Berkeley Haas School of Business in 2013 before initially beginning her professional career in private equity and subsequently joining J.P. Morgan’s institutional wealth management group. Promoted to Partner in 2021, she currently leads the firm's venture investment team with a primary focus on deal structuring, sourcing, and investor relations on behalf of elite athletes and entertainers. Recognized on the 2022 Forbes 30 Under 30 list for venture capital, Groves has structured celebrity-driven equity partnerships into prominent consumer brands including Sweetgreen and others. Her current professional focus remains strictly at the intersection of entertainment and venture capital, pairing prominent cultural figures with various early-stage consumer technology, food tech, and wellness companies.
Amanda Groves is a distinguished Partner at PLUS Capital, a firm renowned for its commitment to impact investing. In her influential role, Amanda is instrumental in shaping the firm's investment strategy and identifying groundbreaking opportunities that align with PLUS Capital's dual mandate of financial performance and measurable social or environmental benefit. She is a passionate advocate for entrepreneurs who are leveraging technology and innovative business models to address some of the world's most pressing challenges.
Amanda's investment focus at PLUS Capital spans a diverse range of high-growth sectors. She has a particular interest in sustainable technology, including clean energy, circular economy solutions, and climate tech, where she seeks companies poised to revolutionize industries while reducing ecological footprints. Her portfolio interests also extend to health technology, supporting innovations that improve access to care, enhance patient outcomes, and promote wellness. Furthermore, Amanda explores opportunities in the future of work, backing platforms and services that empower individuals, foster equitable employment, and drive economic inclusion. Her strategic insights help guide companies from early-stage development through significant growth phases.
Prior to her tenure at PLUS Capital, Amanda Groves built a robust career foundation within the venture capital and impact investment landscape. Her background includes extensive experience in deal sourcing, due diligence, and portfolio management, cultivating a deep understanding of market dynamics and the intricacies of scaling mission-driven enterprises. She is known for her rigorous analytical approach combined with a collaborative spirit, making her a trusted advisor to the founders she supports. Amanda's commitment to fostering a more equitable and sustainable future is evident in her professional trajectory and her dedication to the impact investing ecosystem.
While specific individual investments by Amanda Groves are often part of PLUS Capital's broader portfolio and not always publicly detailed, her contributions are integral to the firm's success in backing transformative companies. She has been pivotal in identifying and supporting ventures that have gone on to achieve significant milestones, contributing to both financial returns for investors and tangible positive change in communities worldwide. Her leadership at PLUS Capital reinforces the firm's position as a leader in the impact investment space, continually seeking out the next generation of world-changing businesses. Amanda Groves embodies the ethos of conscious capital, proving that purpose and profit can, and should, go hand in hand.
Amanda Groves is a Partner at PLUS Capital, a leading impact investment firm. She is known for her expertise in identifying and supporting innovative companies that deliver both strong financial returns and significant positive social or environmental impact.
Amanda Groves invests in companies across various high-growth impact sectors. Her primary focus areas include sustainable technology (clean energy, climate tech), health technology, and innovations shaping the future of work.
Amanda Groves works as a Partner at PLUS Capital, an impact investment firm dedicated to investing in companies that generate both financial returns and positive social or environmental impact.
