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Christian Cadeo is the Singapore-based Managing Partner for Asia at Big Idea Ventures, leading regional operations and investments for the firm's alternative protein accelerator. He oversees the Asian portfolio for the New Protein Fund, which is anchored by major institutional investors including Temasek Holdings and Tyson Foods. Previously, he served as the first Asia-Pacific employee for JUST, expanding the alternative protein company regionally while it raised over $372 million. His earlier career involved scaling United States technology startups across Asian markets, including operating as the first Southeast Asia employee at Domo before its 2018 NASDAQ IPO. He also held early roles at AdMob, which Google acquired for $750 million, and managed regional initiatives for Microsoft. Cadeo currently focuses on accelerating early-stage food technology companies and expanding sustainable food systems throughout the Asia-Pacific market.
Christian Cadeo serves as a Managing Partner at Big Idea Ventures, a pioneering global venture capital firm and accelerator dedicated to investing in the future of food. As a co-founder of the firm, Christian is instrumental in shaping its investment strategy, overseeing its accelerator programs in key innovation hubs like New York, Singapore, and Paris. His work at Big Idea Ventures focuses on identifying and supporting early-stage companies that are developing groundbreaking solutions in FoodTech, AgriTech, and the burgeoning alternative protein sector.
Big Idea Ventures, under Christian's leadership, targets companies at the forefront of sustainable food innovation. This includes a broad spectrum of alternative proteins, such as plant-based meats and dairy, cell-based cultivated proteins, and fermentation-based solutions. The firm also invests in wider FoodTech and AgriTech advancements that promise to create a more efficient, resilient, and environmentally friendly global food system. Christian's vision is to back entrepreneurs who are not only creating commercially viable products but also driving significant positive environmental and social impact.
Prior to co-founding Big Idea Ventures, Christian Cadeo built an impressive career spanning over a decade at Google. During his tenure, he held various leadership positions across Southeast Asia, including Head of Mobile Apps, Head of Performance Marketing, and Head of Brand Solutions. His extensive experience at Google provided him with deep insights into scaling businesses, digital marketing strategies, and leveraging technology to achieve market penetration and growth. Before his impactful time at Google, Christian also contributed his expertise at Salesforce, further solidifying his background in enterprise technology and business development. This diverse professional journey equips him with a unique perspective, enabling him to effectively mentor and guide the startups within Big Idea Ventures' portfolio.
While specific individual investments are often attributed to the fund, Big Idea Ventures has cultivated a robust portfolio of over 100 companies globally under Christian's guidance. These investments span novel ingredients, plant-based seafood, cultivated meat technologies, and precision fermentation platforms, all aimed at disrupting traditional food production. Christian's commitment to fostering innovation and sustainability positions him as a key figure in the global movement towards a more sustainable and ethical food future.
Christian Cadeo is a Managing Partner and co-founder at Big Idea Ventures, a global venture capital firm and accelerator focused on FoodTech, AgriTech, and alternative protein investments. He previously held leadership roles at Google.
Christian Cadeo invests in early-stage FoodTech, AgriTech, and alternative protein startups through Big Idea Ventures. This includes companies developing plant-based, cell-based, and fermentation-based solutions for sustainable food systems.
Christian Cadeo works as a Managing Partner at Big Idea Ventures, a global venture capital firm with accelerator programs in New York, Singapore, and Paris, dedicated to the future of food.
