Matt Penneycard

Matt Penneycard is a Partner at Ada Ventures, an early-stage venture capital firm based in London, United Kingdom. Active in private equity and venture capital across London and New York since 2002, he established the firm in 2018 alongside co-founder Check to target overlooked founders and markets. The firm announced a $34 million fund at TechCrunch Disrupt in 2019 and utilizes a 40-person scout network to source deals. Penneycard directs pre-seed investments ranging from £250,000 to £1 million for post-accelerator startups lacking clear product-market fit. Beyond his primary investment activities, he holds advisory or committee roles with Durham University Venture Labs, the Entrepreneurial Refugees Network, and the Veuve Clicquot Bold Women Awards. His current focus centers on coaching early-stage founders and expanding his firm's pre-seed investment strategy across the United Kingdom and the Nordics.