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§ Private Profile · Chennai, India
No-code SaaS platform for field service management, building custom mobile apps, and automating workflows for deskless workforces.
Fieldproxy has raised $1.0M across 2 funding rounds.
Key people at Fieldproxy.
Fieldproxy was founded in 2020 by Balakrishna Balasubramanian (Founder) and Swaroop Vijayakumar (Founder).
Fieldproxy has raised $1.0M in total across 2 funding rounds.
Fieldproxy is a Chennai, India-based software company that provides a no-code SaaS platform enabling businesses to build custom internal mobile applications for managing field teams and streamlining on-ground operations. The enterprise operates with a workforce of 15 to 22 employees and generates its revenue through tiered subscription plans that currently start at $59 per user per month. Its technology serves corporate clients across various traditional sectors, including fast-moving consumer goods, pharmaceuticals, retail, logistics, construction, and financial services, by automating daily workflows for deskless workforces. To scale its go-to-market efforts and expand its product capabilities, Fieldproxy has raised approximately $1.04 million in total funding from prominent institutional backers such as Y Combinator, Mars Shot Ventures, Magic Fund, and 2am VC. The organization was officially founded in 2020 by co-founders Swaroop Vijayakumar and Balakrishna B.
Key people at Fieldproxy.
Fieldproxy has raised $1.0M across 2 funding rounds. Most recently, it raised $750K Seed in July 2022.
Fieldproxy was founded in 2020 by Balakrishna Balasubramanian (Founder) and Swaroop Vijayakumar (Founder).
Fieldproxy has raised $1.0M in total across 2 funding rounds.
Fieldproxy's investors include Y Combinator, Baukunst, Bolt, Deciens Capital, DNX Ventures, Jenny Fielding, Scott Hartley, Flex Capital, Flybridge Capital Partners, KRM Interests LLC, MAGIC Fund, Precursor Ventures.
Fieldproxy is a no-code, customizable field service management platform designed to empower businesses with large field teams—up to 20 million workers—to build internal mobile applications quickly and efficiently. It serves industries such as FMCG, pharma, construction, retail, logistics, hospitality, and financial services by streamlining on-ground operations like scheduling, task management, location tracking, and asset management. The platform addresses the gap left by rigid, outdated ERP systems traditionally used in these sectors, enabling companies to create tailored digital tools without coding expertise, thus improving productivity and operational visibility[1][2][3][4].
Founded in 2020 by Swaroop Vijayakumar, an alumnus of IIM Kozhikode, and Balakrishna B from BITS Pilani, Fieldproxy emerged from the founders' experience running a product development agency that built over 60 internal apps for 20 companies across legacy industries. They recognized that 80% of the mobile workforce is deskless but underserved by existing software, which mainly targets desk workers. This insight led to the creation of a platform that allows businesses to build custom apps for their field teams within minutes, democratizing access to technology for traditionally underserved sectors[1][3].
Fieldproxy rides the growing trend of digital transformation in traditionally low-tech, field-heavy industries. As 80% of the workforce globally is deskless, there is a significant market opportunity to provide tailored, mobile-first solutions that improve productivity and data visibility. The timing is critical as businesses increasingly seek to modernize operations post-pandemic and leverage AI and no-code platforms to reduce dependency on expensive custom software development. Fieldproxy’s approach democratizes technology access for sectors often overlooked by mainstream SaaS providers, influencing the broader ecosystem by setting new standards for field workforce management[3][4].
Fieldproxy is positioned to expand its impact by scaling to serve 100,000+ service technicians by 2030, leveraging AI and no-code innovation to continuously enhance its platform. Future trends shaping its journey include increased adoption of AI-driven automation, growing demand for real-time operational insights, and the rise of deskless workforce management as a critical enterprise function. As Fieldproxy evolves, it may influence the broader tech landscape by accelerating digital adoption in legacy industries and setting benchmarks for customizable, scalable field service software[4][3]. This aligns with its mission to empower millions of field workers with tools as powerful as those used by tech giants like Uber or DoorDash.
