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Naya Homes provides a vacation rental management platform for property owners. It integrates data-driven revenue optimization, technology, and expert hospitality services. The platform streamlines short-term rentals through real-time reporting, marketing, maintenance, cleaning, and guest support, maximizing yields and operational efficiency.
Founded in 2022 by José Rodrigo García de Jalón Villanueva and Mauricio Hernández Contreras, Naya Homes addressed a need for professional, technology-driven management in Mexico's vacation rental market. The founders merged innovative software with robust operational expertise, ensuring superior owner returns and an elevated guest experience.
Naya Homes serves property owners seeking profitable management and guests desiring high-quality accommodations. Its vision is to set new benchmarks in hospitality, continuously evolving its platform. This delivers outstanding value and satisfaction across the vacation rental ecosystem, balancing owner profitability with exceptional guest experiences.
Naya Homes has raised $9.0M across 2 funding rounds.
Naya Homes has raised $9.0M in total across 2 funding rounds.
Naya Homes has raised $9.0M in total across 2 funding rounds.
Naya Homes's investors include Andreessen Horowitz, BBG Ventures, Carao Ventures, Clocktower Technology Ventures, Derive Ventures, Flybridge Capital Partners, Helium-3 Ventures, K50 Ventures, Primary Venture Partners, Supply Change Capital, Richard Branson, 1984 Ventures.
Naya Homes has raised $9.0M across 2 funding rounds. Most recently, it raised $3.0M Seed in May 2024.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| May 1, 2024 | $3M Seed | — | Andreessen Horowitz, BBG Ventures, Carao Ventures, Clocktower Technology Ventures, Derive Ventures, Flybridge Capital Partners, Helium 3 Ventures, K50 Ventures, Primary Venture Partners, Supply Change Capital, Richard Branson | Announced |
| Sep 1, 2022 | $6M Seed | — | 1984 Ventures, 2.12 Angels, Accel, Andreessen Horowitz, BBG Ventures, Carao Ventures, Clocktower Technology Ventures, Cometa, Derive Ventures, FinTech Collective, Firstminute Capital, Flybridge Capital Partners, Gradient Ventures, Helium 3 Ventures, Invx, K50 Ventures, Monashees, Primary Venture Partners, Rackhouse Venture Capital, Tiger Global Management, Wayra Hispam, Kevin Colas, Michael MA, Pedro Arnt, Richard Branson | Announced |
Naya Homes is a Mexico City-based PropTech company that provides full-service management for vacation and short-term rentals, using advanced technology and data science to maximize property owners' profitability while minimizing operational stress.[1][3] It serves real estate investors, homeowners, developers, and small property managers across Mexico and Latin America, solving the challenges of short-term rental operations like revenue optimization, guest experience, and real-time financial visibility through services including full operations, low-touch revenue management, and listings on platforms like Airbnb, Booking.com, Vrbo, and Homes & Villas by Marriott Bonvoy.[1][2][3] The company has shown strong growth momentum: launching in Puerto Vallarta in August 2022 and Mexico City shortly after, it raised a $5M seed round in September 2022, secured an additional $3.1M for expansion led by Primary Venture Partners and BBG Ventures, doubled growth targets in under two years to manage over 400 properties, hosted 25,000+ guests, and anticipates tripling growth in the next 12 months.[1][2]
Naya Homes was founded in 2022 by Humberto Pacheco (CEO), Roberto (former Uber Latin America GM and Sonder Mexico GM), and Iacopo (ex-Bain Capital and Primary Venture Partners), bringing expertise in technology, operations, finance, and hospitality from roles at Uber, CloudKitchens, Sonder, and Conekta.[1][3][5] The idea emerged from their operational experience scaling businesses in Latin America, aiming to revolutionize short-term rentals by leveraging tech for profitability without long-term leases, minimum guarantees, or furniture investments—addressing pain points in a fragmented market.[2][3] Early traction was rapid: operations began in Puerto Vallarta in August 2022 with listings on 15+ OTAs, a Mexico City launch in Polanco with a 15-unit building in September, and quick scaling to over 400 properties while hosting 25,000 guests.[1][2]
Naya Homes rides the PropTech wave in Latin America's booming short-term rental market, fueled by post-pandemic tourism recovery, rising real estate investment, and demand for vacation homes in hotspots like Mexico City and Puerto Vallarta.[1][2] Timing is ideal amid market forces like OTAs' dominance (Airbnb, Vrbo), urbanization, and investor interest in high-yield assets without operational hassles—enabling Naya to unlock an underserved asset class via data and tech infrastructure.[1][3] It influences the ecosystem by partnering with developers and investors, scaling professionally managed rentals, and setting standards for transparency and profitability, potentially expanding data-driven products across LATAM.[1][2][4]
Naya Homes is poised for dominance in Mexico's vacation rental sector, with plans to triple growth via recent $3.1M funding, deepen tech investments, and expand geographically.[2] Trends like AI pricing, experiential travel, and PropTech consolidation will shape its path, evolving it from manager to full platform with enriched owner services.[1][3] Its influence may grow by standardizing efficient, tech-enabled rentals, empowering more investors in LATAM's tourism boom—turning property ownership into effortless income as it began with rapid launches in 2022.[1][2]
