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§ Private Profile · San Francisco, CA, USA
AppLovin for the food community
Jupiter is an all-in-one platform for food creators, providing AI-powered tech, data, and tools to scale their audience and income.
Jupiter has raised $227.1M across 10 funding rounds.
Key people at Jupiter.
Jupiter was founded in 2019 by Chad Munroe (Co-founder / CEO) and Anuraag Nallapati (Founder).
Jupiter has raised $227.1M in total across 10 funding rounds.
Jupiter has raised $227.1M across 10 funding rounds. Most recently, it raised $35.0M Venture Round in February 2026.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| May 1, 2021 | wefox | $650.0M Series C | Yaron Valler | Accel, Andreessen Horowitz, Atomico, Bessemer Venture Partners, Clocktower Technology Ventures, Firstminute Capital, Ftac Ventures, Generative Ventures, Greylock, Hanaco Ventures, MMC Ventures, NGC Ventures, OMERS Ventures, OUI Capital, Seaya Ventures, Seedcamp, Sound Ventures, Walden Catalyst Ventures, Alex Kayyal, Cornelius Boersch, CE Innovation Capital, Decisive Capital Management, Eurazeo, FinTLV, GR Capital, Horizons Ventures, LGT, Lightrock, Merian Ventures, Mountain Partners, Mubadala Capital, Partners Group, Salesforce Ventures, Speedinvest |
Jupiter is an investment firm that has recently acquired a significant stake in AppLovin, a leading mobile technology company specializing in app marketing, monetization, and analytics. Jupiter Asset Management’s mission focuses on long-term value creation through strategic investments in innovative technology companies. Their investment philosophy emphasizes backing high-growth firms that leverage data and technology to disrupt traditional markets, with key sectors including mobile technology, software, and digital advertising. By investing in AppLovin, Jupiter supports the expansion of mobile advertising platforms that serve a broad range of industries, thereby impacting the startup ecosystem by enabling developers and businesses to scale efficiently through advanced marketing technologies[4][1].
AppLovin, as a portfolio company, builds a comprehensive software platform that helps app developers and businesses market, monetize, analyze, and publish their mobile applications. It serves developers, advertisers, and businesses across gaming, media, finance, shopping, fitness, and utility sectors. The platform solves the problem of user acquisition and revenue optimization in a crowded app marketplace by providing AI-driven advertising tools and real-time analytics. AppLovin has demonstrated strong growth momentum, with over 1.4 billion daily active users reached through its advertising network and continuous expansion into new verticals and technologies such as streaming TV and 5G-connected devices[2][1].
AppLovin was founded in 2012 and initially operated in stealth mode until 2014, raising early financing from angel investors and venture funds. The company quickly gained traction by acquiring notable customers like OpenTable and Spotify before expanding its mobile advertising capabilities through acquisitions such as the German ad network Moboqo. Key partners include its founding team and investors who supported its growth through multiple funding rounds. Over time, AppLovin evolved from a mobile ad network to a comprehensive platform offering marketing, monetization, and analytics solutions, culminating in its public listing on Nasdaq in 2021[1].
Jupiter Asset Management, founded earlier, has a long history of investing in technology firms and has evolved its focus to include high-growth digital platforms like AppLovin. Jupiter’s investment in AppLovin reflects its strategy to back companies that drive innovation in mobile technology and advertising[4].
AppLovin rides the trend of mobile-first digital advertising and the increasing importance of data-driven marketing technologies. The timing is favorable due to the explosive growth of mobile app usage, streaming platforms, and connected devices, which create vast opportunities for targeted advertising and monetization. Market forces such as the shift to AI-powered marketing, the rise of in-app commerce, and the demand for real-time analytics work in AppLovin’s favor. Jupiter’s investment amplifies this by providing capital and strategic guidance, influencing the broader ecosystem by enabling more developers and businesses to leverage advanced advertising technologies for growth[2][1][4].
Looking ahead, AppLovin is poised to deepen its integration of AI and machine learning to further optimize ad targeting and monetization across emerging platforms like 5G and streaming TV. The company’s expansion into new verticals and continuous innovation in ad technology will likely sustain its growth trajectory. Jupiter’s role as an investor will be critical in supporting AppLovin’s strategic initiatives and scaling efforts. Trends such as increased mobile engagement, privacy-driven advertising solutions, and cross-platform marketing will shape their journey, potentially positioning AppLovin as a dominant player in the evolving digital advertising landscape. This partnership exemplifies how investment firms like Jupiter can accelerate the growth of technology companies that redefine how businesses connect with consumers in the digital age.
Jupiter was founded in 2019 by Chad Munroe (Co-founder / CEO) and Anuraag Nallapati (Founder).
Jupiter has raised $227.1M in total across 10 funding rounds.
Jupiter's investors include ParaFi Capital, Jitendra Gupta, 3one4 Capital, Beenext, Mirae Asset Venture Investment, Addition, AngelList, General Catalyst, MUFG Innovation Partners, NFX, Hans Tung, Quiet Capital.
Key people at Jupiter.
