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Flipkart is a commission-based e-commerce marketplace based in Bengaluru, India, that connects buyers and sellers across more than eighty categories, including consumer electronics, fashion, home essentials, and groceries. The digital platform currently serves over 100 million registered users and hosts more than one million active sellers offering approximately 80 million distinct products. Operating with a workforce of over 33,000 employees, the company manages its own extensive logistics network, Ekart, which utilizes physical warehouses distributed across twenty-one Indian states. The organization also oversees major corporate subsidiaries within its ecosystem, including the fashion platform Myntra. The enterprise reached a $20.8 billion valuation in 2018 following its majority acquisition by Walmart, having previously secured capital from prominent institutional investors like Tiger Global, Accel Partners, and SoftBank. Flipkart was originally founded in October 2007 by Sachin Bansal and Binny Bansal.
Flipkart has raised $2.5B across 10 funding rounds.
Key people at Flipkart.
Flipkart has raised $2.5B in total across 10 funding rounds.
Flipkart is an Indian e-commerce platform offering online retail across categories like consumer electronics, fashion, home essentials, books, toys, groceries, and lifestyle products.[1][2][3] It serves a diverse customer base, primarily in India, by solving access to quality products at competitive prices through a robust technology infrastructure, efficient logistics, and services like quick delivery and UPI payments.[1][2][3] Founded in 2007 and headquartered in Bengaluru, Flipkart holds a 48% market share in Indian e-commerce as of FY23, with strong dominance in apparel via Myntra and competition with Amazon in electronics.[3] Backed by Walmart (majority owner since 2018), it has raised over $10B, operates subsidiaries like Ekart logistics and Flipkart Health+, and shows growth momentum with FY25 revenue increases (e.g., Flipkart Internet up Rs 20,493 crore, Myntra up 18% to Rs 6,042 crore) amid preparations for a 2026 IPO.[1][3][4][5]
Flipkart was founded in 2007 by Sachin Bansal and Binny Bansal (former Amazon employees) in Bengaluru, India, starting as an online bookstore before rapidly expanding into a multi-category e-commerce giant.[1][2][3] The idea emerged from recognizing untapped demand for convenient online shopping in India's growing internet economy, with early traction fueled by efficient order fulfillment, supplier management, and marketing that captured millions of users.[2] Pivotal moments include Walmart's 2018 majority acquisition for $16B (building on prior investments), the 2023 purchase of additional stake for $600M, acquisitions like Myntra for fashion dominance, and recent innovations like Flipkart Quick (90-minute delivery) in 2020 and AI tools like Flippi in generative AI space.[1][3] In 2025, it shifted domicile from Singapore to India, consolidating operations under Flipkart Internet ahead of IPO plans.[3][4][5]
Flipkart rides India's e-commerce boom, projected to hit $200B by 2026, democratizing retail for tier-2/3 cities via multilingual UI, reseller platforms like Shopsy, and digitizing supply chains.[1][2][3] Timing aligns with rising internet penetration, UPI adoption, and post-pandemic shifts to online shopping, bolstered by market forces like government FDI approvals (despite Tencent stake scrutiny) and Walmart's Asian consolidation.[4][5] It influences the ecosystem as a startup maturation benchmark—third-largest globally—through acquisitions, fintech ventures like Super.money, and Big Billion Days sales driving Walmart's international growth (10.8% Q3 FY26).[3][5][8] As a Walmart powerhouse now India-domiciled, it challenges Amazon while fostering local innovation in AI, logistics, and quick commerce.[3][4]
Flipkart's 2026 IPO—potentially one of India's largest for new-economy firms—marks its evolution from bootstrapped bookstore to $36B-valued leader, with draft prospectus filing imminent post-NCLT and Press Note 3 clearances.[4][5][6] Expect acceleration in AI personalization (expanding Flippi/Vibes), quick commerce scaling, and fintech via Super.money/UPI, fueled by e-commerce's $200B trajectory and festive sales momentum.[2][3][8] Influence may grow via deeper Walmart synergies, Myntra profitability, and ecosystem plays, though competition from Amazon and regulatory hurdles loom; success hinges on cost discipline and IPO proceeds for global expansion. This cements Flipkart's role as India's e-commerce vanguard, transforming retail access at scale.[3][5][6]
Flipkart has raised $2.5B in total across 10 funding rounds.
Flipkart's investors include 10100 fund, Accel, Addition, SoftBank Investment Advisers, 2xN, Benchmark, Cota Capital, Greylock, Index Ventures, IVP, NEO, Pear VC.
Key people at Flipkart.
Flipkart has raised $2.5B across 10 funding rounds. Most recently, it raised $1.0M Seed in July 2018.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Mar 2, 2024 | Myntra | $83.1M Other Equity | Flipkart | — |
| Feb 1, 2024 | Shadowfax | $100.0M Series E | Amit Gupta | B Capital Group, Blume Ventures, Nokia Growth Partners, Qualcomm Ventures, True Ventures, Walden Catalyst Ventures, Prashant Malik, Eight Roads Ventures, Ashish Dave, Qualcomm, Trifecta Capital |
| Jan 12, 2024 | FlexifyMe | $1.2M Seed | Flipkart | AH! Ventures, Chandigarh Angels Network, GSF, Venture Catalyst |
| Jun 22, 2022 | FinBox | $14.7M Series A | A91 Partners | Aditya Birla Ventures, Arali Ventures |
| Nov 20, 2019 | Easyrewardz Software Services | $4.0M Other Equity | Flipkart | — |
| Mar 1, 2017 | Blackbuck | $70.0M Series C | Sands Capital | Accel, Blume Ventures, Sanjiv Rangrass, Apoletto, World Bank |
| Jul 23, 2015 | NestAway | $11.9M Other Equity | Flipkart, Tiger Global | — |
